RCS (Rich Communication Services) is the upgraded SMS — a verified branded sender, your name and logo in the inbox, and rich media. Backed by Google and Apple, and live on Laylo now.

What you get

• A verified branded sender — your name and logo appear in the inbox and on every message.
• Rich media — high-quality images, GIFs, and carousels delivered natively (no MMS compression).
• Automatic SMS fallback for fans whose devices don't support RCS, so you reach everyone.

Pricing

• $1,500/year for RCS verification (covers Laylo's operating costs plus Twilio and Google's verification and approval).
• Per-message rates are the same as standard SMS — no premium for the upgrade.

How to get started

Apply in the Phone/SMS tab in Laylo. You'll need a privacy policy and terms of service in place first. Applications take 4–6 weeks to be reviewed and approved by Google and the carriers.

Related guides: RCS Messaging (full guide) · Messaging Credits